7 Reasons why you should create a Facebook Fan Page

Here are 7 reasons you need to make a Facebook page for your website or company now.

1. Pages are public. Most of Facebook require you to login to see, preventing search engines from indexing. However, most Fan pages are not behind a login and thus search engines can index the page. Hopefully, people will stumble on the result in SERPs, visit the Facebook page, and then get to your site via the link.

2. Pages include links!! Because the pages are public, you can get some nice facebook.com link credit. You can’t use an anchor text, but hello, it’s free!

3. Send “updates to fans”. One of the greatest features is that you can send “updates” to fans whenever you want. It’s a nice way of building a database of interested users. Send messages about new products, updated website, events, photos etc.

4. You control the page. Making the page before a Fan or a competitor is critical. You want to be able to send the messages, edit or remove sections, and control the information to an extent.

5. News feed. When a someone joins a Fan page, it’s published in their News feed for all their to read (unless they have turned this off). It makes someone joining your Fan page somewhat viral.

6. It’s free and easy. Making a Fan page takes just a few minutes (see my other blog about how to do this)– add some information, URL, and upload the logo and you’re done.

7. With the new Twitter applications you can link the account to Twitter and have it automatically update via twitter or automatically update twitter via Facebook.